Experiential MARKETER

SCALING BRANDS THROUGH CREATING EXPERIENCES AND BUILDING TEAMS

SPECIALTIES: SPIRITS, SPORTS, AUTOMOTIVE & TECH

Jason is an accomplished marketing and experiential leader with a passion for creating unforgettable brand connections. With a deep love for storytelling and innovation, he has built a distinguished career managing activations and multidisciplinary teams for both legacy and emerging brands. His portfolio includes high-profile events such as the NBA and MLB All-Star Games, the Super Bowl, Formula 1, Bonnaroo, and national tours for Guinness and Captain Morgan—delivering campaigns that resonate with audiences and elevate brand relevance.

With a proven track record of driving results through strategic initiatives, Jason led Verizon’s NFL team partnerships, transforming fan experiences at 15 stadiums and surpassing engagement goals by 21%. As the producer of The House of Walker, a luxury lifestyle campaign featuring over 1,100 events, he set a new standard for branded experiences. His expertise extends to launching innovative strategies for emerging brands like Del Maguey Vida, Altos Tequila, and Campo Viejo, where his commercial strategies consistently exceeded key performance indicators.

A dynamic team leader, Jason excels at building and managing high-performing teams. He successfully assembled and directed a 27-person national sales and field marketing team for Jägermeister, resulting in a 14.6% sales increase that outpaced the national trend. His work with Captain Morgan and Diageo Whiskies involved managing award-winning ambassador teams that excelled in engaging the trade through storytelling and brand education.

Lets get to work

I help brands drive growth by designing brand experiences that deeply resonate with customers — and by building high-performing teams that bring those experiences to life. My leadership style is rooted in collaboration, mentorship, and bold thinking, enabling teams to innovate and deliver measurable results. With a proven track record across beverage alcohol, tech, and automotive, I’m passionate about creating business impact through empowered people and unforgettable brand moments.Together, we can create compelling experiences, build dynamic teams, and accelerate business growth to meet and exceed your strategic goals.