JAGERMIESTER ON PREMISE MEISTERS
ON Premise Meisters (OPM)
This 27 person high-performing sales and marketing team set out to the top LDA - 29 accounts to change consumer and trade perception of the popular shot brand. These OPMs were tasking with building relationships in the on premise, selling in features, cold solutions and visibility to increase volume among their account universe. The result… In the first year, the team outpaced the rest of the sales organization driving sales up +4.6% from the previous year. With a strong foundation and solid relationships, the OPMs are striving to due even better in year 2 and bring Jägermiester into consideration.
